Publicity & Press Releases

March 19, 2012
FOR IMMEDIATE RELEASE

San Diego Jewish Food Festival Announces Celebrity Chef Cooking Lineup

The San Diego Jewish Food Festival (www.sdjewishfoodfest.com) has announced the lineup of their Celebrity Chef Cooking Demonstrations for the April 22, 2012 event. This is the third Jewish Food Festival gathering in San Diego County.

Sponsored and hosted by Temple Adat Shalom (TAS) of Poway, CA, this year’s festival will feature celebrity chef cooking demonstrations with executive chefs from popular local restaurants. Leading the cooking demonstrations will be Ron Oliver, Chef de Cuisine at the Marine Room in La Jolla. Additional featured chefs include:

• Matt Gordon, Executive Chef and Co-Owner of Urban Solace and Solace & Moonlight Lounge
• Amanda Baumgarten, a Bravo Top Chef competitor and Executive Chef at Herringbone, opening soon in La Jolla
• Flor Franco, owner Indulge Contemporary Catering
• Sara Polczynski, local culinary instructor and former executive pastry chef at several of the popular Cohn restaurants.

As Chef de Cuisine at the prestigious Marine Room in La Jolla, Chef Ron (pictured) has led his talented team to eight titles as Best Restaurant in San Diego. For the Festival, Chef Ron will be preparing a special cured salmon dish accompanied with matzo brei blinis, a thin crispy pancake that is sure to surprise and delight the palate of festival guests. “I am very pleased to be able to share my passion for ethnic foods at this wonderful gathering,” noted Chef Ron. “I am also looking forward to ‘Noshing’ around the World and checking out many of the tasty delights at the festival.” The San Diego Jewish Food Festival will be a day-long culinary journey featuring nosh-sized samples of Jewish and associated ethnic foods based on time-honored recipes from around the globe. A nosh is considered the perfect size for a taste.

In addition to the celebrity chef cooking demonstrations and countless food booths with goodies that Grandma might have made, the festival will also offer a wide assortment of deli and bakery delights from local sponsors such as DZ Akins, Milton’s and City Deli.

Additional Festival sponsors include Barons, Unicorn Jewelry, Ben & Jerry’s Ice Cream, New York Bagels and Café, Party Pals, On-The Go and New York Beat DJs. Sponsorships are still available for interested area businesses.

The Jewish Food Festival will be held on Sunday, April 22nd, 11am – 7pm at 15905 Pomerado Road, Poway (across from Sprouts). It will feature exciting live music throughout the afternoon, a wide assortment of local specialty vendors and hands-on activities suitable for children of all ages.

For complete Jewish Food Festival details and advance purchase Nosh cards with free admission offer, see http://www.sdjewishfoodfest.com/tickets.htm.

For additional information, contact:
Richard Stern
publicity@SDJewishFoodFest.com
(858) 451-1200

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January 12, 2012
FOR IMMEDIATE RELEASE


The San Diego Jewish Food Festival (www.sdjewishfoodfest.com) has unveiled the winner of their poster contest for the April 22, 2012 event.

Sponsored and hosted by Temple Adat Shalom (TAS) of Poway, CA, this year's festival is themed "Nosh Around the World". The event will be a day-long culinary journey featuring nosh (snack)-sized samples of ethnic foods based on time-honored recipes from around the globe. Diners will be feted with exciting live music and activities suitable to all ages.

In addition to countless food booths with goodies that Grandma might have made, the festival will feature a wide assortment of deli and bakery delights from local delicatessens. The organizing committee has also announced cooking demonstrations with executive chefs from The Marine Room, Seersucker, Burlap, Urban Solace, and more. Full lineup to be announced in February.

Festival Co-Chair Janet Pollack promises something for every taste and budget. "We'll have the exotic, the hard-to-find, and the usual goodies -- bagels, lox, knishes, kugel, and sweets. Like Grandma said: 'Try it, you'll like it.'"

Seeking to increase community participation, the JFF Organizing Committee invited art students attending local universities and colleges to develop the visual destined to become the marketing and advertising centerpiece in the festival's promotional campaign.

"The significant number of excellent poster entries from local graphic design students was far beyond our expectation," notes TAS spiritual leader Rabbi David Castiglione. He adds "We are very excited about this poster and the accessible and appealing way it tells our story."

The winning poster was created by Tatianna Montoya -- a graphic design student at CSU-San Marcos. In addition to having a winning entry as part of her work portfolio, Ms. Montoya will also receive $180 cash prize for her winning design. She, three other finalists, and their families will also attend the Festival as guests of Temple Adat Shalom.

For additional information, contact:
Richard Stern
publicity@SDJewishFoodFest.com
(619) 895-1960

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Jewish Food Festival Media Event

1:00pm Thursday January 12th
Temple Adat Shalom
15905 Pomerado Road
Poway, CA 92064

You are cordially invited to the unveiling of the official poster for the 3rd Annual San Diego Jewish Food Festival. A media event will take place on Thursday January 12, 2012 at 1:00pm at Temple Adat Shalom, 15905 Pomerado Road, Poway, CA 92064.

One of the celebrity chefs to be featured in live cooking demonstrations during the Festival is scheduled to unveil the winning poster design. Sample festival food and beverages will be provided.

Please refer to the accompanying Press Release for complete details.

Seeking to increase community participation, the Jewish Food Festival (JFF) Organizing Committee sponsored a poster contest and invited graphic design students attending local universities and colleges to develop the visual artwork centerpiece for the festival's promotional campaign. Community response was excellent including many entries from artists at Cal State -- San Marcos.

In addition to culinary delights cooked on site based on recipes from around the world and favorites from local delicatessens, this year's Festival will feature live cooking demonstrations by local celebrity chefs from renowned San Diego restaurants including The Marine Room, Seersucker, Burlap, Urban Solace and others. The full line up will be announced in February.

The Winning design features a colorful array of tasty 'noshes', (tasting-size portions) interwoven with a contemporary Star of David graphic.

Please join us for this brief ceremony to unveil the winning poster and acknowledge the excellent work of a talented aspiring local artist.

For further information contact Richard Stern at publicity@SDJewishFoodFest.com or call 619-895-1960.